News Release

New Orleans, LA - During the November Sweeps ratings period, WWL-TV has again won the sign-on to sign-off battle according to Nielsen Media Research. Twenty-eight of the market's top thirty regularly-scheduled shows are broadcast on this CBS affiliate. Of those shows, ten were local newscasts produced by WWL.

This nationally-acclaimed station has led in the TV rankings for over three decades, and this was only the second ratings period since Hurricane Katrina. WWL News Director Chris Slaughter attributes the ratings success to an aggressive combination of breaking news, human interest and investigative pieces. "Our staff has a very good idea of what's important to our viewers, and we strive everyday to cover news that's has an impact and is also interesting."

Channel 4's "Eyewitness Morning News" from 6-7AM, co-anchored by veterans Sally-Ann Roberts and Eric Paulsen, earned a 10 rating, capturing 26% of all morning viewers. Paulsen also commanded mid-day, with a 14 rating, one-third of the audience in the New Orleans DMA.

Legendary co-anchors Angela Hill and Dennis Woltering's "Eyewitness News at Five" grew by 2 points to an astonishing 17 rating, earning a 28% share of all households. Their audience was larger than the audience of all of the market's other 5PM newscasts - combined. Hill and Woltering also lead in the 6PM news slot, where Channel 4 earned a 15 rating.

The "CBS Evening News with Katie Couric" showed impressive gains from WWL's last ratings period, with a 14 rating.

At 10PM, anchors Mike Hoss and Lucy Bustamante won the market's late news crown with a 15 HH rating for "Eyewitness News Nightwatch", tripling its closest competitor.

By dedicating more resources and covering events in more detail, WWL-TV continues to earn the title of "Louisiana's News Leader".

Source: Nielsen New Orleans overnights, rolling averages (Nov. 1, 2007 to Nov. 28, 2007)

WWL TV is part of Belo Corp., one of the nation's largest media companies with a diversified group of market-leading television, newspaper, cable and interactive media assets. A Fortune 1000 company with 7,000 employees and more than $1.6 billion in annual revenues, Belo operates in some of America's most dynamic markets in Texas, the Northwest, the Southwest, the Mid-Atlantic and Rhode Island. Belo owns 20 television stations, six of which are in the 15 largest U.S. broadcast markets. The Company also owns or operates six cable news channels and manages one television station through a local marketing agreement. Belo's daily newspapers are The Dallas Morning News, The Providence Journal, The Press-Enterprise (Riverside, CA) and the Denton Record-Chronicle (Denton, TX). The Company also publishes specialty publications targeting young adults, and the fast-growing Hispanic market, including Quick and Al Dia in Dallas/Fort Worth, and El D and La Prensa in Riverside. Belo operates more than 30 Web sites associated with its operating companies. Additional information is available at www.belo.com or by contacting Chris Merrifield, Director of Creative Services at 504-529-6273.